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If you want your website to turn more visitors into customers then you're in the right place. For 7 years SunPop has exclusively produced website videos that engage traffic on your site. We let people "meet" you online, building the familiarity and confidence necessary for people to buy from you.

Yesterday's tricks aren't working so well anymore.

Today's potential buyers fast-forward through commercials on Tivo, they now sneer at phony-sounding sales pitches as permanently-grinning suits throw cash in the air and shout, "We want to save you MONEY!" People are more savvy than ever, and your website needs to set itself apart from the tired marketing trickery and instead authentically reveal you and your company as they really are.

Online viewers expect meaty content from your site.

That's why we work without scripts, without employing professional actors- we put you in the video. Nobody is better qualified to talk about your business than you. Sound daunting? It absolutely would be, if we hadn't spent years learning how to make a SunPop production even easier for clients than a typical scripted shoot. We mean it.

The recording process looks and feels like a casual conversation on your end, because we know exactly how to make you comfortable while staying on track and drawing out great footage. Consulting psychologists, patent pending equipment, and reams of intellectual property have shifted our focus away from boilerplate productions, and onto something that really matters to relational customers. You.

Sure, that may be a little strange in an industry obsessed with toys and special FX. But we'd rather be a little odd and offer something unique, than be just another video crew.

RSS SunPopBlog

The Exciting News About the SunPop Toronto Expansion Studio.
9.26.08

We’re truly thrilled to finally announce the successful launch of our expansion recording studio in Toronto, Ontario.  After working with Rick Henry and Debbie Armstrong for many months already, I can say with confidence that they are recording clients who display the same level of unposed authenticity and comfortable credibility that typifies a SunPop production.  [...]

TheStreet.com Cites SunPop: Why Your Business Needs Web Videos
8.29.08

Steve Cooper discusses the rising need for quality website videos, citing myself and two other experts in his four page article. It’s absolutely worth the read if you’re interested. I was particularly tickled by the first statistic, indicating that the website video industry is expected to nearly quadruple its earnings in the [...]

Why Artificial Caps on Broadband Will Fail.
6.19.08

Early this month, Time Warner Cable began a trial in a Texas city of something called “Internet Metering”. The basic idea is that you only get so much internet usage each month, and you may be fined if you exceed your monthly allotment. They’re selling different packages with different caps, starting at [...]